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How to subscribe customer to a newsletter in Magento

  1. From Magento Admin panel to Customers→Manage Customers
  2. Search for a customer
  3. Under Customer Information choose Newsletter
  4. Mark "Subscribed to Newsletter?" checkbox
  5. Click "Save Customer" button

There are different options for your customers to reach you and subscribe to your newsletter.

As we have seen before, they can simply mark checkbox during the registration process.

Also, you can do it easily, as a store owner/administrator, and to show you how it’s done, we have created this tutorial.

Upon signing in, navigate to the main menu and click on Customers and then choose Manage Customers item.

Finding customers in Magento
Next, you will see an overview of your customers, so you can choose which one of your customers you want to subscribe.

By simply clicking on customer’s name or Edit link on the right side of the screen, you will be able to see all of the information you previously entered for that particular customer.

You should, once again, notice the menu on the left side and navigate to Newsletters, just as shown on the screenshot below:

Subscribing customer to newsletter in Magento
Notice checkbox under Newsletter Information, next to Subscribed to Newsletter? question.

Go ahead and mark it, just like we did in our tutorial. (see the screenshot above)

Just make sure that after you have marked the checkbox and subscribed your customer to a newsletter you click the orange button in the upper-right part of the screen and – Save Customer.

So easy isn’t it?